Emotional Design

Design is communication. When we think about communication, we naturally think about delivering and receiving information. But there is one aspect of communication that can easily be missed — emotions. For a long time, product teams were focussed on creating great usability. But today, the focus has shifted towards great usability and the right emotional impact. Companies are quickly moving from neutral design towards a design that has an emotional impact.

Designers have a lot of tools in their toolbox that allows them to create more emotional interactions.

Or you could utilize simple animated effects to create delightful micro-interactions.

Don’t compromise and turn to the likes of Wix, GoDaddy, Squarespace etc for your website needs as they promise much but deliver very little. Instead contact White Horse Web Solutions if you are looking for a website that is future proof and that stands out from the crowd ….

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